0

Please Wait

Don't rush it: we are marinating our work in creative juices.

Look at the pink disk closely. Look at it intensely. Hypnotized yet?

Why not use this time to clean your screen? It's filthy.

Rome wasn't built in a day, so what did you expect of a 3D-modeled, interactive city?

By the way, what's your lucky number? Mine is 76.

Great things come to those who wait. But don't wait too long, great things also like assertiveness.

IF IT'S TAKING TOO LONG TO LOAD
ACCESS LIGHT WEBSITE HERE
Our Reel

Drag and drop

Previous

tokyo

Meditopia

Video, Social, OOH,

2021

Next

Japanese people were already suffering from much stress and anxiety even before the pandemic struck. So Meditopia, one of the world's leading meditation apps, couldn't have picked a better time to launch in the country. But how to speak of a subject like mental health in a country where such topics are taboo? By making the abstract not only tangible but also cute. The Stress Monsters we came up with - Fumin, Atsuko, Mr. Unn, Saggechi, and Yattake - represent the five primary triggers of stress a Japanese person feels in their daily lives. And if they seem vicious at first, don't let them deceive you: a moment of mindfulness is all it takes to beat this wimpy bunch.