Our Reel
EN
Our multi-channel launch campaign for Canva showcases the platform's promise that anyone can use it to create impressive visual materials without the need for extensive design education. But there's a small problem with this: people will find it hard to believe that those with no prior design experience could make such brilliant designs.
'Make it Unbelievable' features Takeshi Kitano, the world-known auteur celebrated for his comedy and yakuza films, and Gekidan Hitori, a Japanese filmmaker and actor who recently made a biopic based on Kitano's life. Picked for their well-known on-screen personas, they quickly revert to these when a proud Kitano shows Gekidan Hitori a presentation he has created on Canva for his new venture. It's of such a high standard, that Hitori doesn't believe Kitano actually made it himself and tells him so. Things go sideways from there and escalate to a dramatic degree, with both stars sticking to their versions till the bitter end.
